Rock Around Asia
Located in Bangkok (Thailand), Rock Around Asia is a Cultural Engineering Company which innovates in the field of art and high-end cultural tourism. Rock Around Asia offers an innovative and equitable approach to promoting contemporary art and crafts from Southeast Asia, together with the discovery of historic sites. Our mission is to introduce and support talented artists and artisans who have no (or little) ability to make themselves known and to convey history through unusual thematic tours. We are creative and, on the basis of this agreed principle which forms our DNA, we seek to highlight the little-known riches of South-East Asia. We also seek to go far beyond this, as our contribution brings us increasingly to collaborate with certain artists who create works from our own concepts.
With 3 showrooms in Bangkok, Rock Around Asia is dedicated to Southeast Asian contemporary art, illustrating traditions and expertise from Vietnam, Cambodia, Laos, Thailand, Indonesia and Myanmar. Because they are unique, rare and very diverse, all the works on display have a special story that we want to tell – that they bear witness to the greatness of the civilizations of this region of the world, that their creators live courageously in relatively delicate circumstances (socially, politically, environmentally, etc.).
Cultural Tours (Bangkok & Thailand)
At the same time, Rock Around Asia offers an unusual and exclusive program of themed visits to discover (1) the rise of Bangkok (Rock Around Bangkok) covering the entire Rattanakosin period to the present, (2) the roots of Thailand (Rock Around Lanna) during a fantastic motorbike trip in Northern Thailand, and (3), the story of the Ramakien (Rock Around Ramakien) that is the cement of contemporary Thai Culture.
Research & Development
Executing a mission like Rock Around Asia compels us to cross many entry barriers: Sourcing the works, management of supplies with their associated limitations (multicurrency purchases, packaging, protection, transportation, insurance, customs clearance, challenging local practice of English, etc.), confusion between Art and Religion of local authorities, Regulatory protectionism, etc. If we add to this list the necessity of differentiating itself in order to offer a true new value-added service, the Research and Development become an essential process to achieve it and this thus gives Rock Around Asia its originality and potential for development.